Good positioning clearly answers 3 things: who you help, what result they get, and why you're different from others doing similar work. AI can help you test multiple versions to find the clearest, most concise one.
A quick test for good positioning: read it aloud to someone outside your field — if they immediately understand what you do for whom in one sentence, it's working. If it needs more explanation, keep refining it.
Try it now
- 1Rough draft: who you help, what result they get, what makes you different
- 2Ask AI to rewrite this into 5 different positioning statements of varying length
- 3Read each version aloud to someone outside your field, pick the clearest one
- 4Use the chosen positioning consistently everywhere: bio, intros, website
Example prompt
"I'm a coach who helps [audience] achieve [result], and what makes me different is [differentiator]. Write 5 versions of my positioning statement, from a one-line version to a fuller 3-sentence version."